End-to-End Commercial Real Estate Solution for the Rebranding of a Hotel Chain in Madhya Pradesh

Client Profile

Client Name: ABC Hotels (Name changed for confidentiality)
Location: Madhya Pradesh, India
Project: Rebranding and renovation of an existing hotel property
Scope: Complete real estate solution for rebranding, renovation, and operational revamp

Project Overview

ABC Hotels, a mid-scale hospitality chain, sought to rebrand and renovate one of their flagship properties in Indore, Madhya Pradesh. The property had been operational for several years and required a complete overhaul to meet contemporary standards and market expectations. The goal was to reposition the hotel as a premium destination, with modern amenities and a fresh identity, to cater to both local and international guests. AISP Project Management Private Limited was appointed to handle the entire end-to-end real estate solution, from design and execution to project completion.

Challenges

• Brand Transformation: The client required a design that reflected a new brand identity without completely losing the essence of the original structure.
• Operational Continuity: The hotel had to remain partially operational during the renovation to avoid revenue loss.
• Budget Constraints: The client sought a high-impact rebranding while maintaining a controlled budget.
• Time Sensitivity: The project had to be completed within a short timeframe to capitalise on a tourism surge during the high season.
• Regulatory Compliance: Ensuring adherence to all local building codes, safety regulations, and environmental sustainability norms.

Solutions Provided by AISP

1. Strategic Planning & Design Development

• Design Consultation and Coordination: AISP collaborated with the client, architects, and interior designers to create a cohesive design plan that embodied the new brand identity while maintaining the structural integrity of the existing building. We ensured that the design seamlessly blended modern aesthetics with the local cultural essence of Madhya Pradesh.
• Feasibility Study: Conducted a comprehensive feasibility study that aligned the renovation project with the client’s budget and expectations. This included a detailed cost analysis and scheduling roadmap.
• Sustainability Focus: Integrated sustainable practices such as energy-efficient lighting, water-saving fixtures, and eco-friendly building materials in line with the client’s vision for a green, responsible brand.

2. Vendor and Contractor Management

• Selection of Contractors: Utilised our extensive network of reliable contractors and vendors for structural renovations, interiors, MEPF (mechanical, electrical, plumbing, fire safety), and landscape development.
• Quality Assurance: Conducted strict quality checks throughout the selection process to ensure that contractors met AISP’s high standards for workmanship and timeliness.

3. Project Scheduling and Execution

• Phased Construction: Implemented a phased construction approach that allowed certain hotel operations to continue uninterrupted during the renovation. We coordinated construction timelines to minimise guest disruption and revenue loss.
• Progress Monitoring and Reporting: Prepared and submitted weekly and monthly progress reports to the client, keeping them informed about every stage of the project. Regular site visits ensured adherence to schedules and quality benchmarks.
• Procurement and Lead Time Management: Maintained a detailed procurement tracker to ensure timely availability of materials without disrupting the project timeline.

4. MEP Engineering Services

• Mechanical, Electrical, and Plumbing (MEP) Design: Provided end-to-end MEP engineering services under one roof. Our multidisciplinary approach allowed us to integrate the hotel’s needs for energy efficiency, safety, and guest comfort, while optimising costs.

5. Brand Transformation and Interior Redesign

• Complete Interior Overhaul: Redesigned guest rooms, common areas, and dining facilities to reflect the hotel’s new brand. We utilised modern finishes and local design elements to give the hotel a unique yet luxurious feel.
• Consultation on Branding Elements: AISP worked closely with branding consultants to ensure that design elements such as lighting, textures, and materials were consistent with the new brand identity.

6. Sustainability & Environmental Compliance

• Green Certification: Implemented sustainable design practices and materials, helping the hotel achieve local environmental certifications. We also ensured the project complied with local safety and environmental regulations.

7. Final Testing, Commissioning, and Staff Training

• Pre-opening Preparation: We coordinated the final testing and commissioning of all MEP systems, including HVAC, electrical, and plumbing, ensuring that the hotel was fully operational at handover.
• Staff Training: Conducted training for the hotel’s operational staff to familiarise them with new technologies and systems, ensuring a smooth transition to the upgraded facility.

Outcome

The hotel’s rebranding and renovation were completed successfully within the stipulated timeframe and budget. Not only was the property transformed to reflect a new, modern identity, but it also became an eco-friendly and energy-efficient establishment, attracting environmentally conscious guests. The hotel’s design overhaul was well-received by guests and industry insiders alike, positioning ABC Hotels as a premium player in the hospitality market.

Key Achievements:

• Brand Repositioning: Successfully rebranded the property while retaining its connection to the local culture.
• Timely Completion: Delivered the project on time, allowing the hotel to capture peak tourist season.
• Cost Optimisation: Achieved the desired results within the client’s budget, without compromising on quality.
• Sustainability: Implemented green initiatives, resulting in long-term operational savings and achieving local environmental certifications.

Get the AISP advantage, ASAP!

AISP’s expertise in managing complex real estate solutions enabled the seamless rebranding and renovation of ABC Hotels’ flagship property in and around Madhya Pradesh. Our comprehensive approach, from strategic planning and design development to quality assurance and sustainability practices, ensured that the project was delivered to the highest standards of excellence.

By partnering with AISP, ABC Hotels not only transformed their property but also elevated their brand, positioning themselves for long-term success in the luxury hospitality market.